Treadharvest
CREATIVE DIRECTION & WEBSITE DESIGN
Threadharvest is a social enterprise and online ethical fashion boutique. They wanted to create a strong fashion identity whilst maintaining their strong ethical standings. I was engaged by Fohm to provide the Creative Direction for the brand as well as to design the website. I wanted there to be a contrast between the bold and powerful high-fashion element of the brand with their soft, human and natural element from their ethical side. Logo was designed by Laina Lea.
CREDITS
Creative Direction & Website Design – Cynthia Larenas
Logo Design – Laina Lea
Studio – Fohm, Sydney
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